Brand ‘Victoria’


Earlier this week Premier Daniel Andrew’s unveiled a new logo for Victoria. 

The move however drew criticisms from some quarters for its cost at $220,000, which is also coinciding with a $20m tourism and marketing campaign. 

Luke Michael takes a look at the debates surrounding the new brand ‘Victoria’. 

(Aired for Panorama on the 13th of August 2015). 

August 14th 2015
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