SYN 90.7

Snickers Ad Divides: Abusing, Amusing or Confusing?


Last week Snickers released a new ad filmed in Melbourne, featuring builders yelling “empowering statements” at passing women. The ad has provoked enormous debate, particularly on social media, with many differing opinions relating to humour, sexism and street harassment. Reporter Alice Walker speaks to feminists and marketing academics to dispel some of the confusion.

April 2nd 2014
Read more by Bec

More by Panorama


Rio Tinto’s exit from Bougainville

Rio Tinto’s decision to walk away from its mining interests on the island of Bougainville, an automomous region of Papua New Guinea, […]


Uber to be legalised in Victoria

The Victorian government yesterday announced plans to radically shake up the taxi industry and regulate Uber. But what does this mean for […]


CFA dispute explained

For three years, the United Firefighters Union has been in negotiations with the Victorian Government over improving the working conditions of its […]